Book your stand for the SIAL exhibitions

SIAL in China - Shanghai 2024

Asia’s largest food and beverage innovation exhibition, SIAL in China, is strategically located in Shanghai, a gateway to Asia, and a global center of finance and innovation.
Since 2000, SIAL China has served as a launchpad for food and beverage companies looking to expand abroad, and inspiring food business though sharing valuable insights and trends, connecting exhibitors and buyers, hosting industry-recognized events, and celebrating innovation.
Top class events to inspire the Chinese food market, from tasting to conferences
Meet with high qualified regional decision makers: Consumer Goods Forum members, biggest food buyers of the region, support of local professional bodies…

Growing demand for imported F&B products on Malaysian market : the 2nd most developped & competitive economy within SEA,
Halal products, a growing market,
Increasing demand for plant-based food and alternative proteins.

The Asian biggest food and beverage show, a strong Meat sector and a new dynamic sector for launching dairy products
20 years of experience
Top class events to inspire the Chinese food market, from tasting to conferences
Meet with high qualified regional decision makers: Consumer Goods Forum members, biggest food buyers of the region, support of local professional bodies…
50% of Chinese and international exhibitors: a complex of import and export trade show

Direct access to one of the most dynamic markets in the world
Unique show in the region dedicated to the food and beverage industry only
Complementary expertise and knowledge of SIAL and INTERFOOD, a true "glocal" solution :
- SIAL INTERFOOD, a leading food & beverage exhibition in Indonesia
- SIAL: the world’s largest network with 60 years of experience

A booming economy and an undisputed potential
Modern trade penetration is expected to grow rapidly over the next 6 years
Proactive changes in government policies in order to stimulate market access
100% of food distribution investment in retail marketing, including e-commerce, for food products that are produced and/ or manufactured in India.

Unique professional platform in North America with a perfect balance between retail and horeca buyers
Participate in the most dynamic ethnic products market in the world!
Meet the independent grocers of Canada, whose main association is one of the show’s shareholders (ADAQ): Association des détaillants en alimentation du Québec)
Prepare your company for the new market opportunities (such as CETA deal for the EU): importers are spotting new products and trends to apply for the new quotas
Canada is the perfect place to test your product on the North American market, see if it works and then enter the US
Participate to our free US hosted buyer programme to meet key importers and distributors from the US.

THe biggest international world food appoitment
A great return on investment (nearly 6 months turnover)
A highly qualified professional target, with innovation and buying objectives
A unique marketplace to launch new products, concepts, and inspire the food sector worldwide
Benefit from high media coverage (3,500 journalists, press and broadcast articles…)
Paris, worldwide food capital city, an event not to be missed.